Guess Less & Glow More

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/ About the project

We went to absurd lengths to take the guesswork out of professional marketing headshots. The booth featured a glam station where attendees could prep before stepping in front of the camera, turning a simple photo into a polished brand moment.

/ Engagement

The activation offered two distinct photo experiences. One focused on utility, giving accounting professionals headshots for LinkedIn, business websites, and social channels. The other recreated scenes from the campaign, inviting attendees to step inside the creative.

Together, the experiences balanced function and fun, delivering real value while extending the campaign into a memorable, hands-on brand moment.

/ Credits

Client:

Intuit Mailchimp

Creative Director:

Carlos Escobar

/ Market

North America, EMEA

/ Year

2023